Avon's data shows that customers browsing the Digital Brochure are 10 times more likely to place an order compared to customers browsing avon.com (Source: Google Analytics 2022)
That's HUGE! So you're definitely going to want to get that into their hands.
(Have you checked out the digital brochure yet?! Do it. Do it now. It's like a tour of your store.)
Customers love it. And it's FREE. (So you'll love it too.)
They can click through each page, just like in the paper book, and add any product to their cart.
And it links to your online store so the earnings will go to you.
1. Share your Digital Brochure
Here's How:
Log in to Avon.com or the Avon Go app
Click on the menu in the top left (for mobile)
Click on "Digital Catalog"
Share using Share links for the brochure.
2. Use This Script
Once you have your share link to your digital brochure, it's time to start sending.
Pro Tip: we find that people are most likely to actually look and buy when you send it to them individually.
You can send through text, private message, email, etc.
Here's some suggested wording you can customize and add/or delete parts.
The more personal you make it, the better!
"Hi NAME, when was the last time you've seen an Avon brochure? I recently joined Avon and I've been blown away by all the new products. I saw we have PRODUCT NAME OR DESCRIPTION and I thought of you right away. Here's a link to view the digital brochure so you can see too. Let me know what you think!"